Interiors that perform, inspire, and leave a mark.
We are a strategy-led design firm for those who value spaces that connect identity to experience.NW10 creates interiors that blend culture, clarity, and purpose.
We partner with developers, hospitality leaders, and private clients to design spaces that drive emotional connection — and measurable results.
Our work in the world
Every project tells a story—one shaped by bold vision, intentional design, and the people who bring it to life. Our clients aren’t looking for ordinary—they want spaces that make a statement. From private residences to boutique stays, we create environments that push boundaries, set trends, and redefine what’s possible.
Braid Envy Beauty Salon. New York.
Issa Rae Experience. California.
Fleur De Lis Salon. New York.
Purple Rain House. Minnesota.
We don’t design for aesthetics. We design with purpose.
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CULTURE
Story-rich design that honors identity
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STRATEGY
Every detail serves the bigger picture
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PERFORMANCE
Interiors that connect and convert